Image via CrunchBase After yesterday’s announcement about the National Aphasia Association’s evening gala with Second Stage Theater in New York, we return to our week’s topic of social media and outreach. Streaming video (Think: YouTube or Vimeo) has really come-of-age in the last few years, and many not-for-profit organizations take advantage of it. We have […]
Archives for October 2010
#Fundraising: National Aphasia Association – A Night At The Theater To See “Wings”
A few weeks ago in our Perspectives series we interviewed the Program Director of the Snyder Center for Aphasia Life Enhancement (SCALE) in Baltimore, Denise McCall, and the Technology Coordinator, Jes Porro. That story grew so rich that we set up an interview with Ellayne Ganzfried, Executive Director of the National Aphasia Association, which will […]
Twitter Twice Singled Out As Prognosticator
Twice in the past week Jared Keller of TheAtlantic.com has posted stories of how scholars have found correlations between trends on Twitter and changes in the human condition (for better or worse). Academics have developed algorithms that can survey the ‘mood’ in the Twittersphere by seeking out specific terms or expressions of sentiment, then applying […]
Social Media Series: How SM Savvy Is Your City?
This week we want to present a brief series catching up with the world of communications and social media, a world that we have often explored though not recently. We begin with a look at a report put out by NetProspex concerning the use of social media among America’s urban centers. The report focuses on […]
#DESIGN: NASDAQ – Communications Materials
The Challenge: NASDAQ approached MKCREATIVE and asked for help generating a large number of fact sheets to very exacting brand and design standards. These fact sheets are used to market the client’s products and services to it’s own clients and to its strategic partners. Our Solution: MKCREATIVE assigned a small team to develop and institute […]
The Foreclosure Crisis: The Same, But Different
The economic news relayed via our blog this week has not been much for confidence building, and we close the week with reports of a bleak twist in the ongoing foreclosure crisis. The news of the past couple of weeks has been that reporters and most of the fifty states’ attorneys general have been pursuing […]
#Tech: Microsoft Will Join The Cloud With Office 365
Microsoft recently released Office 2011 for the Mac, built on the materials added to Office 2010 for the PC. Two notable changes were that the old Entourage program that acted as the calendar/email/address book feature has been replaced by a more robust and truer-to-the-original Outlook, and the opportunity to record macros has been returned. Mac […]
Smarter Cities: Opportunity For Corporate And Community Cooperation?
I had a late night out last night (No, nothing particularly entertaining to report; just a late night) and had to drive home along much of the length of a major urban road in northern Baltimore city. Twice I sat at red lights for over a minute while the non-existent traffic on the small cross […]