Jessica Clark argues that it’s time to change the conversation about public media from “one of scarcity to one of abundance.” A fixture on the PBS.org webspace, MediaShift, Ms. Clark suggests that ” if not a single dollar ends up being stripped from public broadcasting appropriations, the current battle threatens to strangle innovation in a […]
#Sustainability: Keeping Families In Homes Keeps Neighborhoods Alive
We welcome Bernell Grier, CEO of Neighborhood Housing Services of New York City, Inc. to the growing list of Contributors to the MKCREATIVEnonprofit Blog. Ms. Grier was appointed CEO in May of last year, having been COO of the housing organization since 2004. She is writing about proposed cuts in government funding to community-development […]
Sustainability: Corporate Responsibility = Sustainability?
The MKCREATIVE blog welcomes Maria Lilly, principal of MJLilly Associates LLC, to our blog. She is a communications strategist who develops positioning programs that unite corporate, marketing and financial messages to create and support a company’s brand. As I canvas the business marketplace, I am thrilled to see the ongoing emergence of corporate responsibility and […]
#Advocacy: Nonprofits Expand Influence Via Growth In Documentaries
Americans spend weeks vetting and prognosticating before Oscar Night. We then spend days celebrating, lamenting, or lampooning the winners. After the really big show last night, we wanted to call attention to the growing influence and funding for independent documentary films, many of which include influential grass-roots movements to call attention to the issues raised […]
#Interview: Cass Naugle, Executive Director of The Alzheimer’s Association Greater Maryland Chapter
Alzheimer’s is a word most of us have heard, but how many of us know much about the disease itself? Alzheimer’s disease (AD) is an irreversible progressive brain disease that slowly destroys memory and thinking skills and, eventually, the ability to carry out the simplest tasks of daily living. In most people with AD, symptoms […]
Team Up With YouTube To Win 2010 Do-Gooder Video Award
We have often commented on this blog about opportunities for the nonprofit community to enjoy mutually beneficial relationships with the business world. Here is an example that can not only enrich such a symbiosis, but can also fire up your organization’s creative spark while also reaching an international audience without (necessarily) embarking on a long […]
Net Neutrality Neutered
The FCC voted 3-2 to pass the rules it had drawn up with the ‘help’ of telecommunications companies like Verizon and AT&T. In the ways of Washington over the last several months, almost no one is happy with the plan. And yet again the Obama Administration is being called to the mat. Well, AT&T seems […]
Harsh Op-Ed On ‘Charitable Scrooges’
Debates about social media as catalyst, about political responses to economic crises, about open internets, about the care of our health… can help us sharpen our own positions and/or encourage us to take on ideas that we had avoided. This particular blog outlet tends to focus on the nexus of nonprofits, politics, and communications technologies, […]