The fine folks at the Pew Internet and American Life Project marked a notable milestone in the history of electronic communications this past spring: “53% of American adults ages 65 and older use the internet or email. Though these adults are still less likely than all other age groups to use the internet, the latest […]
#COMMUNICATIONS: Is Your Organization Moving At The Speed Of Mobile?
With the rise of the smartphone and its ability to be the computer for millions of people around the world, mobile technology is becoming more powerful and less expensive every few months. And with those technological changes come changes of habit and expectation. One of the changes we and many others have commented on is […]
#PROAGING: AARP Explores Benefits & Challenges of ‘Technology For All’
With much fanfare, the first babyboomers moved into the official era of retirement last year as they celebrated 65 years of life. They were the first ripples of a ‘Silver Tsunami’ of Boomer retirees who will bring changes to entertainment, to Social Security, medical services, to retirement life. The American Association of Retired Persons (AARP) […]
#SocialNetworks: Senior Living Communities See ROI On Social Media
Outreach to older Americans through social media might have once seemed a bit like trying to create an oasis in a desert: a great deal of effort lost in the sand. But survey after survey has demonstrated how use of social media has become an important part of the lives of millions of seniors. Which […]
#ProAging: SM Savvy Encourages Cross-Generational Connection
With Thanksgiving a mere 36+ hours away (30 of which might be spent in a ticket line or sitting on a runway or hoping the traffic finally gets moving), we are all thinking about re-connecting to family and old friends. That we do so via social networking platforms has become the assumption among the Millennials […]
#ProAging: Guidance For Older Americans Looking For Work
The unemployment rate of 9.1% seems pretty bad psychologically, especially for Americans that can remember the myth of unemployment rates of 2-3% a decade or so ago. But the unemployment rate flattens out some really horrific numbers: For African-American men between 20-30, the rate is about 18%, for example. And all these numbers get somewhat […]
#ProAging: Touchscreen Ease Available For Those Who Don’t Want An iPad
The iPad has inspired many older Americans to expand not only their computing skills, but also their short-term memories and their social(-media) circles. Nevertheless, the iPad was not created with our oldest citizens in mind. The screen is not especially large, for example. The computer company Telikin in Chalfont, PA is developing a desktop machine […]
#Tech: Pew Internet Project Breaks Down Use Of Communications Tech Across Generations
The contours of the findings of the Pew Internet and American Life Project report on ‘Generations and their Gadgets’ you probably already know: Younger Americans use more mobile devices than older Americans. Older Americans generally access the internet from a desktop computer, whereas those under 35 tend to do so with a laptop/netbook. Etc. But […]