Gail Perry is a fundraising consultant and trainer and the author of Fired-Up Fundraising: Turn Your Board’s Passion into Action. She is a highly sought speaker and writes a popular blog. Her most recent venture is an online coaching group. The interview was conducted by Don Akchin, a principal of Nonprofit Marketing 360 and a […]
Even In Charity Work: It Takes Money To Make Money
Raising money for your charitable organization takes money. And time. These commodities (along with the office lease and the electric bill and the sticky notes…) are often lumped into the category of ‘overhead.’ Moreover, the category ‘overhead’ is often presented as the antithesis of the charity’s good work for its constituents. But, the Red Rooster […]
#Philanthropy: Charitable Giving Rebounded Faster Than Business Cycle
Charitable donations inevitably follow the business cycle: when we are feeling flush and confident of future earnings, Americans want to share their bounty with those less fortunate. When those same folks are worried about their employment status or, worse, have lost their jobs, they still give, though not as much. Nevertheless, generosity still outperforms the […]