Andy Goodman, a highly regarded communications consultant, reflects on the principle of “the golden theme” that runs through all great stories – then demonstrates how nonprofits can use this principle to best effect. Download “Freerange” — his monthly newsletter on best practices here. Guest blogger Don Akchin writes frequently about marketing and philanthropy at […]
Some Green Goodness To Sum Up Green Week
We have posted a number of tidbits about Green Week, from Baltimore Green Works’ EcoFest through various local and national events this week. We must keep the enthusiasm up, of course. Green Week draws to a close, but not the need to be creative and disciplined with our use of resources and our development of […]