“Multi-channel marketing” is the latest buzzword to proliferate and pollute all the multiple channels of communication. (See item below for a good example of why.) Convio has published a survey (produced by Edge Research, of Washington and Baltimore) that looks at how well nonprofits are doing and at what seem to be the success factors. […]
Archives for July 27, 2011
#SocialNetworks: Are We Seeing Pushback on Google+?
The launch of Google+ (G+) remains an ongoing, by invitation only, event. The evolutionary rollout has given the latest social-networking site a caché of security and exclusivity that (lest we forget) Facebook enjoyed about five years ago. But is Google out to replace Facebook in the hearts and minds (and peeves) of the world’s social […]