We are proud to welcome Paul Jolly of Jump Start Growth, Inc. as a new contributor to the MKCREATIVEblog. Paul has spent 25 years as a development professional and consultant to small and mid sized non profits. His focus is helping organizations create transformative relationships with their top donors. You can contact Paul at [email protected]. About twenty years […]
#ADVOCACY: Kony 2012 Sequel Not Going Viral, Nor Ending Debate
Last Thursday, Invisible Children released their tepidly anticipated sequel to the stunningly viral video Kony 2012 (over 100 million views). The sequel, “Kony Part II – Beyond Famous,” was almost destined not to make as big a splash in the nonprofit/video/social-media ocean because the impact of the message had already been made, and those millions […]
#HOWTO: Facebook Timeline Goes Public Tomorrow! Ready?
Facebook has been rolling out its new ‘Timeline’ feature for a few months now, and we hope we have given you a helping hand with the changes. Timeline redesigns your social interaction into a chronological sweep that is also distinguished topically and physically (that is, by being placed in different sections of your FB home […]
#HOWTO: Tumbler Can Be Social Media Hub, But Other Tools Are Available
We have sung the praises of Tumblr for the past few Thursdays, and we will continue to do so. Tumblr offers nonprofits and charities a free platform (with some themes and extensions costing a few bucks) and host to establish a web presence that is just a couple of clicks away from integrating with your […]
#SM4NP: ROI From Social Media May Be Elusive, But It’s Not Impossible
If you search for information about how to measure returns on investment in social media, you will be quickly reminded about just how new social media is in the business and nonprofit economies. Mathematicians are still searching out formulae and quality-control gurus want to talk about the developments of relationships that will bring customers and […]
#Advocacy: ‘This American Life’ Retracts Story Of Abuses At Foxconn
It has been a rough week for social-consciousness movements whose leaders have produced stories a bit too slick to be true. We wrote last week about the doubts surrounding the viral video ‘Kony 2012’ meant to inspire a public campaign against Joseph Kony’s child army in Uganda − if that army still exists and Kony is […]
#TECH: RSS Readers To Help Save Time & Sort Out News & Emails
We continued our series on Tumblr yesterday with some guidance to get your nonprofit’s blog out via an RSS feed that allows people to subscribe to your site. When they subscribe, they get automatic updates and summaries of whatever is going on in your blog. The great aspect of setting an RSS feed for your […]
#HOWTO: Tumblr & RSS Feeds – How Do They Work Together?
Last week we promised to discuss the connection that can be made between your nonprofit’s Tumblr site and RSS Readers around the world. Thus far in this series we have focused on the Tumblr side of things, but today it might be of greater value to focus on RSS, what it is and how it […]