From Wasilla Washington to Washington DC and around the globe in Cairo, people are inspired to rant, plan, organize, raise funds, and/or protest through social media. Philanthropic groups are largely expected to have a social-media presence to entice people to their causes and to help drive fundraising. We at MKCREATIVE have often touted the many […]
It’s Not Too Late to Master Message Targeting
You can stop kicking yourself about missing my wonderful workshop last week on “Making Your Messages Matter to Multiple Audiences.” In response to icy conditions, the workshop is opening two weeks late. So yes! you have a second chance! The rescheduled workshop is now happening (weather permitting) Tuesday, February 15, 9 a.m. to noon, at the Baltimore […]
Charities Must Increase SM Outreach As Email Becomes Obsolete
Most of our readers (and certainly this writer) can probably well remember our first forays into email. Mine began on the blue-and-grey screen and terminal command line of my university’s PINE email system. The development of graphical interfaces via AOL, then Yahoo! and the like meant (pretty) free and (fairly) instant communication across the street […]