Last week, I said that I would spend some time exploring questions that to my mind are important to fundraisers from both the charity and the education sectors. I introduced a series of loaded questions from a colleague of mine about the challenges of fundraising in the midst of the difficulties most of us face […]
#Fundraising: Getting Your Donation Web Page Ready For The Holiday Rush
Most any nonprofit or charity has a website. And likely on that website is a page for donors to give to the cause. Such a page is considered a sure way to keep some funding trickling in. Probably not the biggest donations of the year, but enough of a stream to help further your cause. But has […]
#Fundraising: However Counted, Charitable Giving Rose Slightly in 2010
First, MKCREATIVE wishes you a happy Independence Day. We hope you are enjoying a day of grilling and a night of fireworks – all with family and friends. We also ask you to remember the hundreds of thousands of servicemen and women who have suffered injuries, lost dear friends, and endured multiple deployments in our […]
#INTERVIEW: Paul Jolly of Jump Start Growth Explores The Spiritual Side Of Donors
Raising money for a nonprofit or charity is tough work. With the focus of the organization on fundraising, it is not surprising that outreach tends to focus on the numbers (the thousands who benefit from the nonprofit’s work, the millions required to keep such work going, the hundreds of people asked to give…). In this […]
#MKCPARTNER: Susan Emfinger, Development Guru, Joins the MKCREATIVE Blog as Contributor
When the folks @MKCREATIVE first asked me to contribute to the MKC Blog, I wondered what I might have to share that would be of value to the blog’s readers, many of whom are in the non-profit (charity) sector. After all, the University sector is, in so many ways, very different from the non-profit or […]
#Interview: Erin Barnes & Brandon Whitney of ioby.org
One New York non-profit is making great strides in addressing the adage — a real connection to others starts ‘in our back yards.’ The organization, ioby (in our back yards), began with the need to answer the question, ‘What is the fastest & easiest way for someone to get involved with something meaningful?’ Founding members […]
Social Media: What’s Normal for Nonprofits Online? Check the eNonprofit Benchmarks Study
NTEN and M+R Strategic Services released their 2011 eNonprofit Benchmarks Study in March, and there’s good news and bad news all through it. The median email list grew 20%; but the annual email list churn is 18% (8% unsubscribes). Online fundraising grew 14% in one year. But international disaster aid drove that, with 163% growth. Open […]
Philanthropy: Different Pitches For Different Needs
For many of us (baseball fans), spring officially arrived this weekend. Whichever team you support, may their ball season be as productive and rewarding as your fundraising year. And as you revitalize your new-year’s resolutions and strategies for fundraising, consider an interesting article we came across over the weekend. Written by Sean Stannard-Stockton, CEO of […]