Who doesn’t want a high return on investment? Whether that investment is time or money, any business or nonprofit wants to see it put to good use and wants to see some reward for it. With the explosion of social media over the last five-to-seven years, we have watched a kind of bi-polar reaction to […]
#HOWTO: Time Those Tweets To Test And Build Impact
Earlier this week we introduced and reviewed a few social-media dashboards to help tame your organization’s streams of updates pouring in. Many platforms (like Hootsuite, TweetDeck, and SproutSocial) also offer the ability to schedule a series of tweets to go out over days, weeks, or months. This feature is obviously handy if your charity has […]
#HOWTO: Efficiently Monitor Your Organization’s Busy Social Networks
So many claims on the time of a nonprofit staff, and only so many hours in the work day. We might be temped to carry our work home with us, but aren’t the lines between work and family already blurred enough? If you want efficient tools for monitoring and updating your business’s social media, we’d like […]
#PHILANTHROPY: What Might Inspire People To Give To Your Charity?
The year’s fundraising drives are laid out before you and your colleagues. The sting of the Great Recession still hurst most Americans, even if the stinger is gone. The prospects can look intimidating. Even though your charity or nonprofit does good work and has the track record to prove it, this moment might be a […]
#TECH: Facebook Timeline Rolled Out-Nonprofits Roll In
Last week a much-anticipated feature was released by Facebook’s developers. No, not the stock IPO (Initial Public Offer), but the Timeline feature/app that can turn one’s activities online into, well, a timeline. In one sense, one’s posts and posts of one’s friends (including organizations) created a proto-timeline. What the new feature offers is the opportunity for […]
#SM4NP: Beware Not Of SM But Of SM Snake Oil & Silver Bullets
If we aren’t careful, we might be entranced to believe social-media networking platforms have been around for quite a while. I mean, if Facebook is valued at $5 billion in its Initial Public Auction, then surely it’s a tried-and-true company that still has room to grow. Right? Before you jump over to your E*Trade account, you might […]
#INTERVIEW: Christina Attard, Philanthropic Advisor, Blogger, and Development Director
Christina Attard writes the “Ask Better-Give Smarter” Blog. As a philanthropic adviser, she helps both nonprofits with their development programming and individuals planning tax-smart donations. She has been a Gift Planning Officer at two Canadian universities and is currently the Development Director for a Christian diocese in Regina, Saskatchewan. The interview was conducted by Don […]
#FUNDRAISING: Impact Of Mobile Donations To Haiti Two Years On?
Two years ago this month, Haitians endured a 7.1 magnitude earthquake that destroyed much of the infrastructure in the capital, Port-au-Prince, and killed over 300,000 people. The outpouring of support from numerous nations inspired faith that rebuilding after the tragedy would bring notable improvements to the poorest nation in the western hemisphere. Unfortunately, two years […]