This past summer Facebook launched the opportunity to purchase ‘Promoted Posts’ that − for at least a $5 fee − would be promoted across the Facebookiverse. The more you paid, the more broadly the algorithms (aka ‘magic’) circulated the post. It was hailed by many for- and non-profit organizations as an opportunity to push through the background […]
#SOCIALNETWORKS: 4th-Annual Social Media Week Will Educate & Inspire Worldwide
The first Social Media Week went live in 2008, as Twitter was just hitting the mainstream and Lehman Brothers announced it was going bankrupt and would take down the economy with it. For better and worse, much has change. And Social Media Week continues to expand. It started to stress connectivity across continents last year, […]
#DESIGN: Is Your Nonprofit’s Logo Helping Your Cause?
Has your nonprofit (re)considered its logo recently? Does it present your organization with the color, the terms, the attitude you want to covey quickly to an audience? For most nonprofits, getting a meaningful and professional logo carries some heavy ambivalence: Of course you want people to recognize your organization, whether they see the logo on […]
#DESIGN: How To Follow The Branding Guidelines Of Facebook
Corporations, small businesses, nonprofits, and even some individuals brand themselves with a specific set of colors and a type font or two and a logo. Usually those entities want the general public to use their logo, etc, as such use can mean free publicity. And certainly in the world of blogs and social networks we […]
#SOCIALMEDIA: IOC Struggles To Corral First “Social Olympics” In London
The Opening Ceremonies went off without a hitch. Security concerns have been allayed thus far. The weather hasn’t been too bad. For Americans, we’ve had a few sub-par performances in the pool and on the gymnastics apparatuses, but so far, so good. Unless the issue is how this so-called “First Social Games” is going. The […]
#TECH: Once Developed By Apple, Now Abandoned By Apple: EPEAT Standards
It can be tough to love Apple, Inc. Stock prices over $600? Check. Over $100 billion in cold, hard, cash? You bet. Products loved even by those who don’t even own one? Of course! Profits over $6.5 billion a quarter? No sweat. Charitable organization? Er… Recycle program for its gadgets? Well, up to a point. […]
#TECH: Microsoft Surfaces To Shake Up Tablet Market & Challenge iPad…Someday.
Full disclosure: We at MKCREATIVEmedia are pretty Apple-centric, even though we are aware that many of our readers are using Microsoft products to access the blog. So when we heard that Microsoft want to enter the tablet market, we thought, “well, that’s about two years too late.” But we also wanted to see how Microsoft […]
#COMMUNICATIONS: Is Your Organization Moving At The Speed Of Mobile?
With the rise of the smartphone and its ability to be the computer for millions of people around the world, mobile technology is becoming more powerful and less expensive every few months. And with those technological changes come changes of habit and expectation. One of the changes we and many others have commented on is […]
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