When most of us, individuals and nonprofit organizations, consider social networks, we first think of Facebook. The 800-pound gorilla is said to be worth billions, and its membership grows close to a billion world-wide. For nonprofits, establishing a Facebook page seems a no-brainer. Features like Timeline, which we have outlined, allow organizations of all kinds […]
#PROAGING: Social Tech Rewiring Social Connections For Millennials
Each generation seems predisposed to believe the next generation will be materially better off but intellectually or spiritually weaker. Whether it’s Socrates complaining about writing over memorizing, John of Salisbury lamenting the rise of law schools in twelfth-century England, or Grandpa Simpson opining about how much better everything was in his day, thinkers tends to […]
#HOWTO: Get Your Nonprofit’s Tumblr Blog Up, Published, & Read
Signing up for Tumblr takes seconds and is free, so there’s no economic reason your nonprofit might resist learning the platform. As we introduced last week, Tumblr offers the opportunity to have a fabulous and well-connected online presence without needing to learn the tricky coding behind a traditional blog or website. Our excitement about this […]
#SOCIALNETWORKS: Facebook Opens Timeline To Organizations
On Leap-Day Wednesday Facebook took a leap to the social-media future for nonprofits and businesses by opening up features that had hitherto been accessible only to individuals. Those features – of which Timeline is perhaps creating the most buzz – will be hidden until 30 March if you wish, so you have time to play […]
#PUBLICPOLICY: Online Privacy Becomes Concern For Service Providers
Online privacy has been a notable concern for many citizens almost since the inception of the internet, and certainly we have often discussed the issue on our blog over the years. A decade ago, the question of privacy largely was answered with calm warnings to use common sense and with explanations of the averages working […]
#HOWTO: Schedule Staff & Manage Projects From Any Networked Device
Keeping you and your colleagues on schedule can be tricky if some of your organization’s work involves being on-site and meeting with donors. Add to that the annual fundraising gala or organizing staff for a booth at a fair and scheduling can become a nightmare. Thanks to ever growing wi-fi networks and smartphones, though, keeping […]
#SM4NP: In Search For ROI, Can We Put A Number On A Relationship?
Who doesn’t want a high return on investment? Whether that investment is time or money, any business or nonprofit wants to see it put to good use and wants to see some reward for it. With the explosion of social media over the last five-to-seven years, we have watched a kind of bi-polar reaction to […]
#HOWTO: Time Those Tweets To Test And Build Impact
Earlier this week we introduced and reviewed a few social-media dashboards to help tame your organization’s streams of updates pouring in. Many platforms (like Hootsuite, TweetDeck, and SproutSocial) also offer the ability to schedule a series of tweets to go out over days, weeks, or months. This feature is obviously handy if your charity has […]