Jocelyn Harmon is Vice President of Sales, Marketing and Customer Success at Network for Good. She has been writing Marketing for Nonprofits blog since 2007. The interview was conducted by Don Akchin, a principal of Nonprofit Marketing 360 and a frequent contributor to the MKCREATIVE blog. MKC: You have said a focus of your blog […]
#ProAging: Touchscreen Ease Available For Those Who Don’t Want An iPad
The iPad has inspired many older Americans to expand not only their computing skills, but also their short-term memories and their social(-media) circles. Nevertheless, the iPad was not created with our oldest citizens in mind. The screen is not especially large, for example. The computer company Telikin in Chalfont, PA is developing a desktop machine […]
#Tech: Cloud Computing Campaign Highlights Benefits To And Concerns For Nonprofits
In technology terms, ‘the cloud’ is the internet used as storage space (space traditionally taken up on a hard drive in a computer) and as software server (software traditionally installed on that hard drive to run applications). The internet is not new, but using it in this way is because storing gigabytes of information for […]
#Tech: Pew Internet Project Breaks Down Use Of Communications Tech Across Generations
The contours of the findings of the Pew Internet and American Life Project report on ‘Generations and their Gadgets’ you probably already know: Younger Americans use more mobile devices than older Americans. Older Americans generally access the internet from a desktop computer, whereas those under 35 tend to do so with a laptop/netbook. Etc. But […]
#Aging: Nielsen’s Latest Survey Of Social-Media Use Shows Continued Expansion Among Those Over 55
It may not be news to any of us that the use of social media continues to grow. Nor is the fact that mobile acces to social media via cell phones and tablets grows faster still. What the Nielsen survey for the third quarter of 2011 demonstrates, though, is that the most interesting statistics of growth […]
#Aging: Social Networks Bring The World To Seniors
The phenomenal growth of social network sites over the last decade or so is beyond repute. But for most of those years the growth came from those of Generation X (late 20s through 40s) and Millennials (born after about 1975) – both of whose members helped build as well as use the technologies of the […]
#HowTo: Organizing Your Twitter Account With Lists Makes Mobile Use Easier Still
Twitter has become the go-to social-media portal for sharing tidbits of breaking news, personal thoughts, and serendipitous discoveries. Most people access their Twitter feeds – postings from those they follow – via portable devices, especially smartphones. Concurrently, smartphones are the devices that conveniently allow people to send tweets from conferences, crises, field work, and sporting […]
#Health: Stroke Comeback Center (DC) Allows Those with Aphasia to Communicate Using New Technologies
This month has been Aphasia Awareness Month, a special demarcation we first noted last year on this blog. Aphasia is a condition of neurological disruption, most commonly caused by a stroke or by a head injury, that makes oral and/or written communication difficult. The language center in the brain can not make a smooth or […]