Jocelyn Harmon is Vice President of Sales, Marketing and Customer Success at Network for Good. She has been writing Marketing for Nonprofits blog since 2007. The interview was conducted by Don Akchin, a principal of Nonprofit Marketing 360 and a frequent contributor to the MKCREATIVE blog. MKC: You have said a focus of your blog […]
#Tech: Near-Field Communication (NFC) Could Turn Smartphones Into Donation Engines
Near-Field Technology (NFC) allows short-range communications between an NFC antenna or engineered SIM card and a receiver. The communication is good only up to a couple of feet, which might help make it a secure connection because eavesdroppers need to be next to the users. It is a technology that first appeared in Taiwan in 2007, […]
#Development: Action Group ‘Do Something’ Grows Huge Through Small Smartphones
The social-media (r)evolution has proven a wonderful challenge for charities and nonprofits. The technology is cheap (not free), and as millions more get comfortable with it, the opportunity to reach a broad spectrum of supporters grows exponentially. And yet, without careful consideration of the stories your organization wants to tell, and how it wants to […]
#Tech: The Cloud Can Bring Liberty. The Cloud Can Bring Danger.
O Liberty…! is it well To leave the gates unguarded? Thomas Bailey Aldrich The history of technology is the history of liberty and loss. We gained a stylus and wax and left the need to memorize everything. We gained a smartphone, and forgot how to write legibly. With great freedom comes great responsibility, and the […]
#Health: Stroke Comeback Center (DC) Allows Those with Aphasia to Communicate Using New Technologies
This month has been Aphasia Awareness Month, a special demarcation we first noted last year on this blog. Aphasia is a condition of neurological disruption, most commonly caused by a stroke or by a head injury, that makes oral and/or written communication difficult. The language center in the brain can not make a smooth or […]
#Tech: Does The Smartphone Move Us To A Post-PC, Post-Camera, Post-mp3 player… World?
Few things in life are more futile, and such great fun, as predicting the future. From Francis Fukuyama’s The End of History to Harold Camping’s Time Has An End (the web design exhibited here ended, thankfully, about 1997), we invariably misunderstand what will be the next big thing. And when we get it wrong we […]
Tech: The Value of an IT Partner for Nonprofit Organizations
My Apple Technology consulting company, scott caldarelli consulting limited, has been supporting MKCREATIVE and its clients for some time now, so it’s a thrill to be able to share some of the lessons I’ve learned and the insights I’ve developed over the last few years, especially when it comes to supporting consultants and community-based organizations. […]
#Interview: Allison Fine, Author & Analyst — Examines Intersection of Social Media & Social Change
Allison Fine researches and writes about the intersection of social media and social change. She is the co-author (with Beth Kanter) of the bestselling book, The Networked Nonprofit: Connecting with Social Media to Drive Change, as well as the award-winning Momentum: Igniting Social Change in the Connected Age. She hosts a monthly podcast for The […]