Phyllis Freedman is President of SmartGiving and author of The Planned Giving Blogger. For the past eight years her consulting practice has focused exclusively on planned giving. She previously has held senior management positions in fundraising for several large organizations. The interview was conducted by Don Akchin, a principal of Nonprofit Marketing 360 and a […]
#INTERVIEW: Sean Triner, Co-Founder of Pareto Fundraising
Sean Triner is co-founder and “chief evangelist” of Pareto Fundraising, a direct marketing firm working in Australia, Hong Kong and New Zealand exclusively with nonprofit organizations. Sean is a frequent speaker and consultant at international fundraising events. The interview was conducted by Don Akchin, a principal of Nonprofit Marketing 360 and a regular contributor to […]
#INTERVIEW: Craig Lefebvre, Designer of Public Health & Social Change Programs, Discusses Social Marketing
R. Craig Lefebvre, Ph.D., is an internationally known designer of public health and social change programs. He is chief maven of socialShift, a consulting practice, and is a Research Professor at the University of South Florida College of Public Health. His blog, On Social Marketing and Social Change,” has been ongoing since 2005. He is […]
#INTERVIEW: Paul Jolly of Jump Start Growth Explores The Spiritual Side Of Donors
Raising money for a nonprofit or charity is tough work. With the focus of the organization on fundraising, it is not surprising that outreach tends to focus on the numbers (the thousands who benefit from the nonprofit’s work, the millions required to keep such work going, the hundreds of people asked to give…). In this […]
#INTERVIEW: Chris Forbes, Co-Author of Guerrilla Marketing for Nonprofits, Offers Great Advice to Groups
Chris Forbes is the co-author of Guerrilla Marketing for Nonprofits and a certified guerrilla-marketing coach. His varied background in marketing includes experience in the faith sector and work on five continents, and he has pioneered several media initiatives in public relations, television, radio and the Internet. The interview was conducted by Don Akchin, a principal […]
#HOWTO: Tumblr’s Advanced Features Won’t Overwhelm Nonprofits
We have been using Tumblr for a few years and in the hopes of inspiring you and your colleagues to consider creation of a Tumblr presence for your nonprofit by sharing some insights we’ve gained on using this very popular social network. Tumblr got going in 2007, and really took off a couple of years later […]
#INTERVIEW: Christopher Davenport, Founder of 501 Videos
Christopher Davenport is the founder of 501 Videos, a company that makes videos exclusively for nonprofit clients. His experience includes years in Hollywood working on commercial films and, later, making documentaries. His website is home to Movie Mondays, a weekly series of short films featuring fundraising professionals in action. The interview was conducted by Don […]
#MANAGINGAGING: Diagnoses of Alzheimer’s Grow With Aging Population
The Alzheimer’s Association of the US has just published a sobering report on the growing presence of Alzheimer’s among the growing number of retirees and older Baby Boomers. Those who suffer from the disease require, in the early stages, expensive drug therapies and constant care throughout their later lives. The report discusses the economic, social, […]
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