Pinterest was released as a private beta in March 2010, which makes it something of a late-comer (or the ‘second generation?) of social networking platforms. Its mission was “to connect everyone in the world through the ‘things’ they find interesting,” and its modus operandi was to encourage people to ‘pin’ whatever they found interesting online to their own boards (e-bulletin boards, if you will). Within two years, Pinterest claimed over 11 million users, making it the fastest site/service to break 10 million subscribers.
How has use in Pinterest exploded and why might a nonprofit want to establish a presence on the site? The simplicity of administering and promoting your organization’s interests and programs make it well worth the effort.
Anyway, Pinterest is an especially visual social-media platform, so we wanted to show you how to share/pin information via Pinterest.