Last Friday we surveyed the arguments presented by AT&T about its desire to purchase T-Mobile for $38 billion. AT&T’s proposal discussed opportunities to bring 3G and next-generation LTE network speeds to almost 90% of its (and hitherto T-Mobile’s) customers, and the creation of jobs required to meet that goal. But AT&T fumbled the ball about […]
#Communications: Can We Trust AT&T – T-Mobile Merger Promises?
Or is the merger only promising to be a trust? AT&T has been working through the logistics, regulatory maze, and public-relations (snow?)job for a year or so in its efforts to purchase T-Mobile for $39 million dollars. The merger would make AT&T and Verizon the only major carriers of mobile/4G/LTE networking services in the country. […]
#Interview: Sarah Durham, Nonprofit Communications Strategist & Author of “Brandraising”
This interview series is produced with the generous support of the Nonprofit Marketing and Fundraising Zone. Sarah Durham left the world of corporate communications and marketing in 1994 to launch Big Duck, an agency that works exclusively with nonprofit organizations to help them communicate effectively so they can fulfill their missions. She is the author […]
#PublicPolicy: Net Neutrality Remains Hot, Unspoken, Political Issue
You might recall a great line from a little ditty from the 1780s. It is from a song we like to call The Constitution: Congress shall make no law respecting an establishment of religion, or prohibiting the free exercise thereof; or abridging the freedom of speech, or of the press; or the right of the […]
Net Neutrality Neutered
The FCC voted 3-2 to pass the rules it had drawn up with the ‘help’ of telecommunications companies like Verizon and AT&T. In the ways of Washington over the last several months, almost no one is happy with the plan. And yet again the Obama Administration is being called to the mat. Well, AT&T seems […]
Net Neutrality Challenged/Postponed (Lost?)
The issue of net neutrality has vexed us at MKCREATIVE for a while, and most of our readers know that we have run a few stories on it. We return to the issue now because the de facto closing of the legislative calendar for campaigning has left the issue sorely challenged by mobile-phone companies and […]
The Politics Of Broadband Distribution
Macworld.com (among other news and tech outlets) recently reported the latest FCC report arguing that the deployment of broadband internet service is not expanding at an acceptable pace. Moreover, expectations of the the speed of broadband need to be upgraded to match technology developments. According to the MacWorld article, “The report, required by Congress, is […]
A (Giga)Bit More on Net Neutrality Debate In Wake of Appeals Court Ruling
The decision from the Federal Appeals Court continues to reverberate within the news cycle, as debate continues about the viability (or mythology) of neutrality in the marketplace and how sternly the Federal Communications Commission (FCC) should oversee the industry. For those of you wanting to hear a lively discussion of the issue, a bit of […]