Yesterday we talked about creating content on your business’s or nonprofit’s website that will bring new readers to your site, deepen the loyalty of those already in contact with it, and turn more of them into customers, volunteers, and donors. The creation of such content requires some investment. Staff – at least some staff hours […]
#SocialMedia: Is Social Media Necessary? Sufficient? Myth-Busting Monday
The energies of advertisers, politicians, and fundraisers have been focussed on social media for the last five to seven years. And largely for good reason. According to ComScore.com, computer users have doubled their time on social media sites since the summer of 2007, now spending some 16% of their online time in social media. Facebook […]
#How-To: Is The World Ready For Google+ (‘Google Plus’)? You Can Be.
A week or so ago Google+ (‘Google Plus‘) went Beta to a number of developers, insiders, and people cooler than this blog writer. The jury is, to say the least, out. We shall be looking at some of the comments in detail in future posts. For now, comments range from the service being ‘Facebook to […]
#VIDEO: Recounting America’s Greatest Stories – A Conversation with Ken Burns
Educators! Bring history to life in your classroom with this PBS LearningMedia webinar featuring documentary filmmaker, Ken Burns, live-streamed last year. Read more about the webinar and watch a recording of it here.