Jessica Clark argues that it’s time to change the conversation about public media from “one of scarcity to one of abundance.” A fixture on the PBS.org webspace, MediaShift, Ms. Clark suggests that ” if not a single dollar ends up being stripped from public broadcasting appropriations, the current battle threatens to strangle innovation in a […]
Social Media Remain New Communications Technology For Us All
Some try to create a mystique around social media, suggesting SM has reached a maturity that only ‘the experts’ understand or that it is a tool only they should wield. Indeed, with a modicum of resourcefulness, one can find a number of video parodies online of such social-media expertise. Once we recall that most social-media […]
The Gaps In The New Logo From The Gap (Design By Proxy)
Yesterday we discussed the rise and fall of the new logo for The Gap (rising and falling in about three days). The Gap Company is not the first to take on a logo redesign only to have the effort eviscerated by customers and critics (See, for examples, Tropicana and Pepsi. If the fact of the […]