Thought GE & Intel announced in 2009 a partnership to develop technologies for retiring Baby Boomers to enhance their independence, they announced the finalized plans for the organization this week. According to a GE press release, the final legal steps are being taken to create the joint venture by the end of this year. The […]
#Aging: Marketing To Retiring Baby Boomers
This past weekend, Rita Braver gave a report on Sunday Morning With Charles Osgood on how industries from drugstore chains to auto manufacturers are taking the ever-expanding senior population into account when designing their markets and products. The transcript of her report was put online earlier this week. Companies are looking for ways to market […]
#Interview: Galina Madjaroff & Kevin Heffner, The Erickson School
As the Baby Boomer generation moves toward retirement, with people living longer and stronger, the perspective of aging in America must change. A unique graduate program at The Erickson School at the University of Maryland in Baltimore County (UMBC) goes beyond academics to reach its goal of educating a community of leaders who will improve […]
Aging: Trials Exclude Patients Who May Benefit
The New York Times has reported that older adults use a disproportionate share of medical services, yet one in five clinical trials examined in a study excluded patients because of their age, and almost half of the remaining trials used criteria likely to exclude older adults. The study, in The Journal of General Internal Medicine, […]
U.K. Home Care Described as a ‘Lottery’
Image by Getty Images via @daylife A consumer group says it has found huge discrepancies in the availability and cost of home healthcare in the United Kingdom, based on where people live. Describing it as a “postcode lottery,” the group Which? found elderly people living just a few miles apart can pay widely differing amounts […]
Fall Prevention Programs in Maryland
Image by Samuel Mann via Flickr Falls are a major cause of injury for older adults in Maryland and studies show that one in three people age 65 and over fall each year. Recent data for Maryland showed that falls were the leading cause of emergency room visits and accounted for almost one quarter of […]