Whenever the first homo sapien (sapien) first put his or her finger into clay or ash and marked that clay or ash to communicate an idea to another person, she or he created written language, and perhaps a font face. Over the next N millennia language groups evolved largely toward two camps: the pictographic written […]
#Branding: The Gaps In The New Logo From The Gap (Attacks From The Vox Populi)
The people (er, ‘lots of people’) have spoken. And they are miffed. The social-media universe (expanding, yet sometimes surprisingly small) was all atwitter with comments about the new logo accepted (momentarily) by The Gap after it opened up the opportunity to anyone who wanted to participate in a design contest. The entries ran into the […]