Staying up-to-date with developments in the social-networking world is no easy task. Facebook engages most of our oxygen/eyeballs, but plenty of other services are available. Most of them are designed around a particular kind of presentation rather than a particular set of topics or audiences (Of course, certain kinds of presentations − photos, for instance − will […]
#SM4NP: How Is Facebook’s Timeline Doing In Drawing New Traffic?
Now that the Timeline feature has been up-and-out on Facebook’s individual and on organizational and business pages for a week or so, people are starting to dig into the metrics about how useful and/or successful Timeline has been. The proof of most things Facebook is in the metrics of those who visit and interact with […]
#TECH: Google Now Designing Glasses And Giving Us A New ‘Play’ Service
The good people at Google have been busy releasing new aspects of their services that are meant to augment our muti-media experiences. As is often the case, one’s first blush of these technologies might appear a bit overwhelming or a bit far out on the bleeding edge for most of us. But one of our […]
#SM4NP: Kony 2012 Will Get A Sequel & More Context Today
As any Hollywood mogul will confirm, when your movie is watched by 100 million people, you need to make a sequel. That market is just too big to pass up. And the renown viral video Kony 2012 has been viewed well over 100 million times. Nevertheless, the reasons the San Diego based firm ‘Invisible Children’ will […]
#HOWTO: Facebook Timeline Goes Public Tomorrow! Ready?
Facebook has been rolling out its new ‘Timeline’ feature for a few months now, and we hope we have given you a helping hand with the changes. Timeline redesigns your social interaction into a chronological sweep that is also distinguished topically and physically (that is, by being placed in different sections of your FB home […]
#SM4NP: ‘Kony 2012’ Still Stirs Engagement, Controversy, And Embarrassment
The controversy surrounding the viral video ‘Kony 2012’ continues even as its views on YouTube surpass 85.4 million as I write. The director, Jason Russell, had something of a mental breakdown a week ago, when he was arrested for indecent exposure while ranting almost incoherently about support and friendships. As reported by ABC.com late last […]
#SM4NP: ROI From Social Media May Be Elusive, But It’s Not Impossible
If you search for information about how to measure returns on investment in social media, you will be quickly reminded about just how new social media is in the business and nonprofit economies. Mathematicians are still searching out formulae and quality-control gurus want to talk about the developments of relationships that will bring customers and […]
#TECH: RSS Readers To Help Save Time & Sort Out News & Emails
We continued our series on Tumblr yesterday with some guidance to get your nonprofit’s blog out via an RSS feed that allows people to subscribe to your site. When they subscribe, they get automatic updates and summaries of whatever is going on in your blog. The great aspect of setting an RSS feed for your […]