Securing one’s passwords, email accounts, and banking information rightly gains the lion’s share of attention in the media. Having one’s email hacked into – even if the account contains no particularly personal or truly incriminating information – can be a terrible headache for oneself and for one’s family and friends. But are we aware of […]
#SocialMedia: Turns Out, Twitter Can Start Revolutions Mr. Gladwell
What a difference a year can make – not always for the better, mind you. But in today’s post we see grounds for optimism when it comes to the development of social networks and of social movements through those networks as they force political and economic change. Last fall we wrote about the incisive and […]
#BOOKREVIEW: Purple Cow – Transform Your Business By Being Remarkable
Purple Cow kicked-off my investigation into the “new” approach to marketing: offer something great — a service, a product, an idea — and then develop a permission-based marketing plan (as opposed to traditional “interruption-based” forms) to reach out to new customers turning them from “strangers into friends”. “The world is changing ever more rapidly, and […]
#Social Media: Can Google’s Expanding Social Networking Distort Your Ranking? Maybe.
Google’s credentials have traditionally been built up by scouring the web for key words and web links that human browsers then wanted to find via the search box. As more and more of those searchers clicked a particular listing established by Google, that listing moved up through the tens to millions of sites that had […]
#Interview: Erin Barnes & Brandon Whitney of ioby.org
One New York non-profit is making great strides in addressing the adage — a real connection to others starts ‘in our back yards.’ The organization, ioby (in our back yards), began with the need to answer the question, ‘What is the fastest & easiest way for someone to get involved with something meaningful?’ Founding members […]
#Tech: Software & Online Resources for Nonprofit Organizations
We have come up with a few more materials we wanted to share with you and your colleagues to help your organization make the most of its technology dollars. Money remains tight throughout the non-banking economy, so not-for-profits must continue to make efficient use of their funding and of the software and online gateways they […]
#Tech: The Apple Mac Mini Server – Part 2
Scott Caldarelli returns to continue his discussion of the advantages of the inexpensive Mac Mini Server for your office. In Part One of my review, I talked about the Mac mini server and how it can provide useful services for your organization. I talked about the built in services that are included from Apple. While […]
#Communications: The Value of Digital Annual Reports to Nonprofits
As we have switched our clocks this past weekend and approach the vernal equinox next weekend, many nonprofits are also preparing their annual reports for 2010. In the last couple of years numerous charities and fundraising groups have been moving their ARs online and into digital spaces. Though the flexibilities and advantages are many, the […]