If you can reduce your organization’s whole reason for being to a story packed with suffering and hope, love and pain, loss and victory – about people you can recognize as being like you – then you can attract support. Network for Good has a brief article with 7 useful tips for becoming a better […]
Development: Acquiring Donors – When “Plan A” Falls Short
When The Agitator blog polled its nonprofit readers in April, the overwhelming majority said they get a second gift from less than 40% of their new donors. This prompted posts on two alternative – and very different – plans for finding new donors if “Plan A” doesn’t work. “Plan B” is essentially to give up on […]
News: Latest Surveys Provide Fascinating Glimpses at The Online Crowd and How Nonprofits Approach Them
Research is a beautiful thing. Whenever frustrated marketers begin to wonder just who is really out there to talk to (or at), they can rest easy knowing that somewhere in America, a think tank is already at work on the answer. This month we have a bumper crop of useful (and free) studies: Pew Research […]