Take it from veteran reporters. Your press release goes directly to the trashcan if the headline includes the words “anniversary,” “award”, “fundraiser,” “benefit,” or “annual,” among others. If you think these types of events are newsworthy, you’re not thinking like a reporter. How about if you’re promoting your own organization’s achievements and successes? Take a lead […]
#SOCIALMEDIA: Facebook & WordPress Join Forces To Connect Blogging With Timeline
For some time one could link one’s Facebook and Twitter accounts, so that if your nonprofit updated its Facebook page, a tweet would automatically be generated − and vice versa. If your organization had a blog running the WordPress platform (as does MKCREATIVEmedia), you could install a plugin that auto-tweets your posts. And if your auto-tweets […]
#COMMUNCATIONS: Blog Loud & Proud & As Often As Content Warrants
A truism/maxim/cliché that has long inspired me whenever I start a new project is, “You can fight without ever winning. But you’ll never win without a fight.” The statement inspires me because it prepares me for the possibility of not succeeding while reminding me that the only failure is not being willing to try. And […]
#INTERVIEW: John Haydon, Founder of Inbound Zombie, Shares Insights on Nonprofit Marketing
John Haydon is the founder of Inbound Zombie, a social media marketing firm based in Cambridge, MA. He is also a partner at the SocialBrite consulting group, a partner at Charityhowto.com, co-founder of 501 Mission Place, and the author of Facebook Marketing for Dummies. The interview was conducted by Don Akchin, a principal of Nonprofit […]
#VIDEOJOBS: Freelance Producers & Reporters Wanted for Brooklyn Independent Television
Brooklyn Independent Television (a division of the Community Media initiative of BRIC Arts | Media | Bklyn), makes TV programs for and about Brooklyn, NYC, covering news, arts, culture, sports, health, business, and what’s happening in Brooklyn’s diverse neighborhoods. Marco Kathuria, Creative Director and Social Media Strategist at MKCREATIVE happens to be one of their […]
#INTERVIEW: Christina Attard, Philanthropic Advisor, Blogger, and Development Director
Christina Attard writes the “Ask Better-Give Smarter” Blog. As a philanthropic adviser, she helps both nonprofits with their development programming and individuals planning tax-smart donations. She has been a Gift Planning Officer at two Canadian universities and is currently the Development Director for a Christian diocese in Regina, Saskatchewan. The interview was conducted by Don […]
#interview: Tom Ahern — Author, Award-Winning Journalist, and Communications Consultant
Tom Ahern is the author of four books on fundraising communications, with a fifth on the way. An award-winning magazine journalist, he has written case statements for numerous campaigns and is a popular communications trainer and consultant. The interview was conducted by Don Akchin, a principal of Nonprofit Marketing 360 and a frequent contributor to […]
#Interview: Nicole Harrison is the founder of SocialNicole.com and host of #nptalk
Nicole Harrison is the founder of SocialNicole, a Minneapolis agency that provides online and social media communications services for businesses and nonprofits. She is also the host of a weekly Twitter chat about nonprofits, #NPTalk. The interview was conducted by Don Akchin, a principal of Nonprofit Marketing 360 and a frequent contributor to the MKCREATIVE […]
