“Just Another Day: How to Survive an Active Shooter Event on Campus,” a public service video from the Towson University Police Department and Office of Public Safety, has been viewed on YouTube more than 2.1m times since it was released in mid-August, 2018. The 12-minute video makes a significant departure from the university’s previous campus safety […]
#OURWORK: Just Another Day – An Active Shooter Response Training Film
(Adapted from an article by Rebecca Kirkman, @TowsonU) “Just Another Day: How to Survive an Active Shooter Event on Campus,” a public service video from the Towson University Police Department and Office of Public Safety, has been viewed on YouTube more than 2.5m times since it was released in mid-August, 2018. The 12-minute video makes […]
#VIDEO: Metro214 – A TV Pilot
The Challenge: How to present an engaging arts and lifestyle magazine television series in a top 50 market where the main competitor is not similar shows on local television, but streaming-video via the Internet. Our Solution: MKCREATIVE put together a large team of seasoned television production, animation, and production specialists to produce a television pilot […]
#VIDEO: The Knowledge Fountain Promos
The Challenge: The Knowledge Fountain offers not-for-profit organizations a spectrum of short courses online covering fundraising, communications, organizational development, social media, and productivity software. It is a start-up venture co-founded by MKCREATIVE owner, Marco Kathuria and Don Akchin, of Don Akchin Strategic Marketing. The startup was looking for a cost-effective way to tell it’s story […]
#VIDEO: Compass Academy Promo Videos
The Challenge: Compass Academy is a community of students, educators, and families dedicated to serving children of average to above average cognitive ability with a wide range of learning challenges including autism spectrum, ADHD, speech, language, and/or motor delays. A lack of funds to plough into marketing the school meant that outreach and engagement has […]
#VIDEO: UMBC – Student Recruitment Video
The Challenge: The marketing department at the University of Maryland Baltimore County (UMBC) approached MKCREATIVE to ask for help: They wanted to promote the Erickson School — a unique department dedicated to the study of aging, public policy, and business. The brief was to develop a story that could not only recount the Erickson School’s history […]
#VIDEO: Demoreel for Nonprofits (Excerpts)
The Challenge: Many of our clients require videos as part of their on-going strategic marketing campaigns or as one-off pieces to be used at fundraising events such as galas and benefits. Our Solution: We work with our clients to develop a narrative, develop a storyboard, and create a video that is appropriate to the audience […]
#VIDEO: Enterprise Social Investment Corp Funraising Event
The Challenge: Enterprise Social Investment Corporation‘s marketing department approached MKCREATIVE to ask for help producing a “smiling faces” video to kickoff the ESIC annual conference in New York City. ESIC is a subsidiary of the Enterprise Foundation, a Columbia-based, national nonprofit organization launched in 1982 by James W. and Patty Rouse to provide decent affordable […]
