(Adapted from an article in COFAC Today by Wanda Haskel, Spring 2017.) With the shocking increase in campus shootings since the unthinkable massacre at Virginia Tech in 2007, colleges and universities across the USA are focusing more resources on preparedness. Towson University is no exception. A film made for the university and produced by Marco […]
#VIDEO: Metro214 – A TV Pilot
The Challenge: How to present an engaging arts and lifestyle magazine television series in a top 50 market where the main competitor is not similar shows on local television, but streaming-video via the Internet. Our Solution: MKCREATIVE put together a large team of seasoned television production, animation, and production specialists to produce a television pilot […]
#VIDEO: The Knowledge Fountain Promos
The Challenge: The Knowledge Fountain offers not-for-profit organizations a spectrum of short courses online covering fundraising, communications, organizational development, social media, and productivity software. It is a start-up venture co-founded by MKCREATIVE owner, Marco Kathuria and Don Akchin, of Don Akchin Strategic Marketing. The startup was looking for a cost-effective way to tell it’s story […]
#VIDEO: Compass Academy Promo Videos
The Challenge: Compass Academy is a community of students, educators, and families dedicated to serving children of average to above average cognitive ability with a wide range of learning challenges including autism spectrum, ADHD, speech, language, and/or motor delays. A lack of funds to plough into marketing the school meant that outreach and engagement has […]
#VIDEO: UMBC – Student Recruitment Video
The Challenge: The marketing department at the University of Maryland Baltimore County (UMBC) approached MKCREATIVE to ask for help: They wanted to promote the Erickson School — a unique department dedicated to the study of aging, public policy, and business. The brief was to develop a story that could not only recount the Erickson School’s history […]
#VIDEO: Demoreel for Nonprofits (Excerpts)
The Challenge: Many of our clients require videos as part of their on-going strategic marketing campaigns or as one-off pieces to be used at fundraising events such as galas and benefits. Our Solution: We work with our clients to develop a narrative, develop a storyboard, and create a video that is appropriate to the audience […]
#VIDEO: Enterprise Social Investment Corp Funraising Event
The Challenge: Enterprise Social Investment Corporation‘s marketing department approached MKCREATIVE to ask for help producing a “smiling faces” video to kickoff the ESIC annual conference in New York City. ESIC is a subsidiary of the Enterprise Foundation, a Columbia-based, national nonprofit organization launched in 1982 by James W. and Patty Rouse to provide decent affordable […]