R. Craig Lefebvre, Ph.D., is an internationally known designer of public health and social change programs. He is chief maven of socialShift, a consulting practice, and is a Research Professor at the University of South Florida College of Public Health. His blog, On Social Marketing and Social Change,” has been ongoing since 2005. He is […]
#SOCIALMEDIA: It’s OK To Say ‘No’ To Your Social Networks
You know you want to… We are often extolling the virtues of particular social-networking platforms or encouraging specific strategies to reach out to your audience(s) across these platforms. When moving through the ‘tubes’ of our social networks, it is easy to think that each post we prepare is the most important one ever and that […]
#GRANTS: The Lawrence Foundation Can Help Your Environmental Or Health Program
In our ongoing periodic series on sources for grants, we have focused on foundations tied to the great tech companies of our day. In this installment we present a foundation not obviously linked to that sector of the economy, though in fact it is intimately entwined. The Lawrence Foundation was established by Jeff Lawrence and […]
#PROAGING: Technology Improves Exercise of Body And Brain
Last week we introduced an AARP report encouraging the development of ‘Technology for All,’ namely, technology that includes the interests, expectations, and needs of Baby Boomers. Here is an example of how technology makes a common exercise machine that much more interesting and beneficial: a computer screen offering a virtual tour for a stationary biker. […]
#ProAging: Which US Cities Offer The Best Lifestyle To Their Older Citizens?
Dave Letterman offers only a “Top 10” list, but Bankers Life and Casualty has just published its Top 50 “Best US Cities For Seniors 2011” and the list contains a few surprises – though, admittedly, not so many laughs. The list was drawn up with an effort to establish some stable criteria that were, in […]
#ProAging: iPad Technology Can Draw Out Memories And Skills For Elderly
One stereotype of the elderly and long retired is that they fear new technology. Yet many of the GI Generation and Silent Generation were, in fact, the ones who started the phenomenal research and development in the middle of the twentieth century that give us our hybrid cars and smart phones today. A recent report […]
#ProAging: Study Shows Americans Optimistic and Unprepared For Heath In Retirement (Part 2 of 2)
Last Thursday we shared a report conducted by National Public Radio (NPR), who has been presenting the findings of their in-depth survey concerning how recent retirees and soon-to-be retirees (those over 50) view retirement. The report was conducted by NPR, the Robert Woods Johnson Foundation and the Harvard School of Public Health. The takeaway of the survey shows that those […]
#ProAging: Study Shows Americans Optimistic and Unprepared For Retirement (Part 1 of 2)
Over the last few days, National Public Radio (NPR) has been presenting the findings of an in-depth survey and study of how recent retirees and soon-to-be retirees (those over 50) view retirement. The report was conducted by NPR, the Robert Woods Johnson Foundation and the Harvard School of Public Health. The findings show a general […]