NTEN and M+R Strategic Services released their 2011 eNonprofit Benchmarks Study in March, and there’s good news and bad news all through it. The median email list grew 20%; but the annual email list churn is 18% (8% unsubscribes). Online fundraising grew 14% in one year. But international disaster aid drove that, with 163% growth. Open […]
Resource: Writing Better Headlines
Network for Good has published an e-book, Big Impact in Small Spaces: 9 Ways To Write Better Email Subject Lines, Headlines, Tweets and Facebook Updates. It’s available as a free download that will take less time than it takes to type the book title. Guest blogger Don Akchin writes frequently about marketing and philanthropy at […]