Last Thursday, Invisible Children released their tepidly anticipated sequel to the stunningly viral video Kony 2012 (over 100 million views). The sequel, “Kony Part II – Beyond Famous,” was almost destined not to make as big a splash in the nonprofit/video/social-media ocean because the impact of the message had already been made, and those millions […]
#Fundraising: Japan Relief & Creative Strategies to Motivate Giving
We welcome back Maria Lilly, who is discussing the ways many businesses are giving to relief efforts in Japan. The crisis in Japan has caught the attention of the entire world. As the Japanese search for survivors, struggle to control nuclear plants, and face the daunting challenge of reconstruction, governments around the world are trying […]
Can No Social Media Be As Philanthropically Engaging As Social Media?
It is a delicious irony suitable for for the latest diva of over-the-top corporate pop (As an old fogey, I confess I’m still surprised at how much Ms. Gaga’s persona is so dependent on what Madonna has already done. But back to our story): A denizen of social media and public attention announces via social […]