The Challenge: Green Guerillas asked us to act as creative and marketing consultants and be co-producers of an environmental film festival in New York City at the Museum of the Moving Image, We had limited time and resources in which to both market the event and to produce it. Our Solution: MKCREATIVE co-developed a strategic […]
#Interview: Miriam Avins, Founder Of The Baltimore Green Space
This is a repost of an article that original appeared on the MKCREATIVE Nonprofit Marketing Blog in December, 2010. Shortly after Miriam Avins and her family moved to Baltimore in 2003, she and her neighbors started a community garden after a dilapidated house next door to them was taken down. A few years later when […]
#Enviro: Time To Plan Your Proposal For The 2012 Baltimore Green Week!
The fine folks at Baltimore Green Works have been putting on Baltimore Green Week for the past eight years, and they are calling for submissions for those individuals and organizations ready to make the ninth one the best yet. The form required to propose your project, product, booth, or happening is available online, and is […]
Event: Growing Season Kicks Off With GreenFest in Howard County
Though we are still being teased by a spring that has not quite broken the last of winter (at least not in the Chesapeake Bay region), we have entered the early days of the growing season and green festivals throughout the region. MKCREATIVE will be highlighting regional festivals through the spring, summer, and early fall […]
#Fundraising: Japan Relief & Creative Strategies to Motivate Giving
We welcome back Maria Lilly, who is discussing the ways many businesses are giving to relief efforts in Japan. The crisis in Japan has caught the attention of the entire world. As the Japanese search for survivors, struggle to control nuclear plants, and face the daunting challenge of reconstruction, governments around the world are trying […]
#PublicPolicy: Battle Over Federal Budget Puts Nonprofits In Firing Line
We have not seen much love in Washington DC recently, and the presentation of President Obama’s budget for 2012 is not likely to be taken as a gesture of friendship. As soon as the dust settled after last November’s midterm elections, both political parties and numerous commissions began to draw up agendas to discuss the […]
We Must Calculate E-Waste In Our Upgrades
Yesterday we reviewed what Nielson polling showed us about the drive for information about our smart phones and how to make them smarter still. With that drive eventually comes the drive to upgrade hardware that can run ever more sophisticated devices. Getting rid of the old devices is a rising problem. Little of the materials […]
Sober Reading For Those Who Want To Be Energy Efficient: Plan And Invest
The Proceedings of the National Academy of Sciences of the United States of America recently published a statistical report concerning people’s perceptions of their choices to be more energy efficient. The report was written by Shahzeen Z. Attaria, Michael L. DeKayb, Cliff I. Davidson, and Wändi Bruine de Bruinc, who brought their own skills as […]
