Phyllis Freedman is President of SmartGiving and author of The Planned Giving Blogger. For the past eight years her consulting practice has focused exclusively on planned giving. She previously has held senior management positions in fundraising for several large organizations. The interview was conducted by Don Akchin, a principal of Nonprofit Marketing 360 and a […]
#SocialNetworks: How Can Social Media Help You When Disaster Strikes?
Natural disasters have been a part of human history since Noah. What has changed is how we get information about – and request help in the midst of – natural disasters. Thanks to digital media, we can get instantaneous reports about earthquakes, hurricanes, etc. from all over the world. But what about disaster that either […]
#Philanthropy: Could Text Messages Circumvent Apple’s Restrictions On Donation Apps?
Apple Inc. has been unwilling to allow fundraising/donation-soliciting software for the iPhone to be developed and sold through The App Store because Apple’s contract expects a cut of the profit and expects some control of the money flow. Apple claims (not without cause) that its iTunes/iPhone success is built on consistent user experience and unified expectations […]
Interview: Zach Hochstadt, Mission Minded Agency Cofounder and Nonprofit Branding Expert
Zach Hochstadt is a founding partner of Mission Minded, a branding firm working exclusively with nonprofit organizations, with offices in San Francisco and Denver. He and partner Jennie Winton founded their firm in 2002 and have helped shape the brands and marketing campaigns of many well known nonprofits, including San Francisco Opera, San Francisco AIDS […]
#INTERVIEW: Joanne Fritz, The About.com Website Guide on Nonprofit Charitable Organizations
Joanne Fritz is the guide to About.com’s “Nonprofit Charitable Organizations” site. A former high school and university teacher, she has also been a senior manager at two nonprofits and two universities. The interview was conducted by Don Akchin, a principal of Nonprofit Marketing 360 and a frequent contributor to the MKCREATIVE blog. MKC: Is About.com […]
#Fundraising: However Counted, Charitable Giving Rose Slightly in 2010
First, MKCREATIVE wishes you a happy Independence Day. We hope you are enjoying a day of grilling and a night of fireworks – all with family and friends. We also ask you to remember the hundreds of thousands of servicemen and women who have suffered injuries, lost dear friends, and endured multiple deployments in our […]
#Fundraising: Japan Relief & Creative Strategies to Motivate Giving
We welcome back Maria Lilly, who is discussing the ways many businesses are giving to relief efforts in Japan. The crisis in Japan has caught the attention of the entire world. As the Japanese search for survivors, struggle to control nuclear plants, and face the daunting challenge of reconstruction, governments around the world are trying […]
#Interview: Allison Fine, Author & Analyst — Examines Intersection of Social Media & Social Change
Allison Fine researches and writes about the intersection of social media and social change. She is the co-author (with Beth Kanter) of the bestselling book, The Networked Nonprofit: Connecting with Social Media to Drive Change, as well as the award-winning Momentum: Igniting Social Change in the Connected Age. She hosts a monthly podcast for The […]
