One of the big selling points for Apple’s MobileMe service (keeps mail, contacts, and calendar information in the cloud and uses push technology to keep everything in sync across multiple devices automatically) a couple of years back was the feature that allowed an owner of an iPhone 3G or 3GS to register his or her […]
The Atlantic Says: “Apple Wins!” But Is The Competition Over?
If you already own an Apple product or two, you might already have become one of those endearing/irritating Apple Evangelists excited by any new product announced from Cupertino. Or you might see your Appleware as the best of a crowd of good products. Or you might find the whole cult-of-Apple think rather weird. But you […]
#Tech: Two Applications To Find Deals Even After Black Friday
We hope you had a joyous and stuffed Thanksgiving with your family and friends. If you cut back on the turkey and the wine and the pie and the cognac to be sure you could be at the box store’s doors at 4:00am, then we hope you got what you wanted. Thanksgiving itself is wonderfully […]
It’s Cool – And Lucrative – To Be Mobile. Is It Smart?
Today we again turn to the polling giant Nielsen, who have published a survey of over 5000 consumers who have a mobile device and how life situations influence their choices of mobile device and the ways they use it. In this particular survey, the questions focused on who used their mobile device to follow (or […]
#Tech: Nielson Reports Smartphone Use Up To 28% In US
The people at the Nielson rating agency have just posted information about the use of smart phones (phones with an operating system for applications beyond phone/text communications) in the United States. For those of us who follow the industry, the numbers are striking though not surprising: Adaptation of smartphone technology continues to outpace traditional cellphone […]
Facebook Update: Going Places And Making Deals
One of the leitmotifs of the fictionalized biopic “The Social Network” concerns Mark Zuckerberg‘s inability/unwillingness to commercialize the burgeoning behemoth that he and his peers have conceptualized and coded. If that inability/unwillingness to imagine the commercial opportunities of Facebook were true as portrayed in the film, the CEO has certainly overcome his shyness of the […]
Millennials And Their Smart(er)phones
Perhaps the most influential gift of the Baby-Boomer Generation is the consciousness we all have of our own generations, be they the Quiet Generation, Generation X, Y, or Millennial. The language of generations and of the ways they communicate have become a part of everyone’s lexicon (Baby Boomers using ‘twitter’ as a verb, for example). […]
#Fundraising: The Engage Group – 10 Best Practices For Online Fundraising
From time to time we enjoy highlighting the efforts of our professional peers as they bring great ideas in marketing or design or communication to the general public. Today we look at a recent publication by The Project Management Group, who specialize in email and direct mail campaigns. They have e-published a PDF entitled “10 […]