Social Marketing and Media Relations Campaign Working under the aegis of the Nonprofit Marketing 360 collaborative, MKCREATIVE and LCG Communications embarked on an ambitious campaign to promote an online silent auction for a client. We used a combination of PR (LCG Communications) and social marketing (MKC). Our client, NYU Faculty Against the Sexton Plan, sought […]
#SocialMedia: First Advertising Tweets Go Out Today And Await Your Clickthrough
Twitter launches a new feature to create a revenue stream for the microblogging site. ‘Promoted tweets‘ will come through your Tweet stream, but instead of moving along that stream along with every other 140-odd character announcement, these will sit at the source of your stream for a while – unless you click through them. Indeed, […]