Social Marketing and Media Relations Campaign Working under the aegis of the Nonprofit Marketing 360 collaborative, MKCREATIVE and LCG Communications embarked on an ambitious campaign to promote an online silent auction for a client. We used a combination of PR (LCG Communications) and social marketing (MKC). Our client, NYU Faculty Against the Sexton Plan, sought […]
Spike Lee Follows Up With “If God Is Willing And Da Creek Don’t Rise”
We finish this week’s focus on the five-year anniversary of Hurricane Katrina with much help from Spike Lee’s documentary “If God Is Willing And Da Creek Don’t Rise,” which recently showed on HBO and is periodically being repeated. The followup finds many of the same people who told of their immediate post-Katrina experiences so see […]
#MovieReview: Revisiting Spike Lee’s Documentary “When The Levees Broke”
Five years ago this week, Hurricane Katrina slammed into Louisiana, Mississippi, and Alabama. Despite the fact that the worst of the storm was east of New Orleans (by about 100 miles), the largest city in the region received the worst damage when the inadequate levee walls were undermined by the storm surge the day after […]