A recent post by Pam Dyer at SocialMediaToday.com concerned a survey and infographic by Ethan Block at Flowtown.com that demonstrated the many ways women are involved in social media. The evidence shows that over half of all adult women use social media at least once a week, and they use it to gather information on […]
#PublicRelations: BP/Haliburton/Transocean Blowout Recapped – What About The PR Blowout?
BP‘s third effort to cap the destroyed Deepwater Horizon well seems to have been successful, as pressure tests have not done further damage to the emergency mechanisms. As of posting (the afternoon of 16 July), the BP Global website stresses the cleanup of the Gulf without immediate mention of the successful capping done yesterday. Discussion […]
Social Media: Introductions and Perseverance Can Bring (Little) Victories
Social media create a counter-intuitive tension. On the one hand, we use social media to create relationships with family, friends, clients, and like-minded peoples of our hobby/political party/aesthetic choices/etc. Relationships take time and are sometimes built on what, at the moment, feels like a rushed introduction or awkward interaction. On the other hand, modern media […]
You Tube Is Five Years Old And Reaching To Nonprofits
Numerous media outlets, including the subject of this posting, celebrated the Fifth Birthday of the YouTube website. The first 17-second video shot by Yakov Lapitsky at the San Diego Zoo has become an on-line phenomenon again. In the online world, though, history repeats itself first as miracle, then as retro-quaint. YouTube’s meteoric rise has been […]
(Some) Social Media Grow, As Might Specialization Among Them
We have had many entries on this blog about the use, best practices, and (occasional) abuse of social media. We have done so with the effort to inform our audience about user trends, technology developments, and the marketing impact social media have had. The Neilsen ratings organization ‘NeilsenWire.com’ has recently posted a three-year survey of […]
Younger Donors And Social Media Savvy
Sure, we all know that the young seem hard-wired to ‘get’ new technologies (oh, but their time will come!). We know they text as often as talk with their phones. We know they seem impatient if not downright sloppy with their casual conversations. But do we know that the average twenty-something donates about $340 a […]
Roundup Of Some Social Media Developments (Part 2 of 2): The Experts
Yesterday we outlined some success stories of philanthropic and social-action groups who have been able to leverage social media to help with fundraising. As promised, today we look at the backside of some social media developments, and it is not always pretty. The truth of the matter is, many have built up claims to be […]
Folks Like Facebook And Facebook Links the Likes
Back in March we posted access to a wonderful video sendup of the Fox News/Glen Beck phenomenon – a video that can, if you allow it, tap into your Facebook information to have you stand at the center of the conspiracy working to bring Communism to the United States. After the cackles died down (and […]