Baltimore-based creative agency, MKCREATIVE, was recently certified as a “Gold Certified Green Business” by the Green Business League and joins the growing sustainable business community, choosing emission-free wind-energy and is a next step towards achieving certification as a Platinum Certified Green Business.
Followup On Friday’s Post About BP’s And Apple’s PR Problems
On Friday we reviewed the ways BP tried/failed to control the messaging about the explosion and blowout of their/Transocean’s/Halliburton’s ‘Deepwater Horizon’ platform. Numerous pundits, as we noted, believed that BP was fighting a losing battle anyway, and should have coordinated a contingency PR strategy. Perhaps one that stated the facts without suggesting either optimism or […]
#WEBSITE: Let’s Talk About Soaps Website Launched
The Challenge: Hemmy Productions, a television production company based in New York City, needed a website to promote its fundraiser — a live broadcast event where soap stars, past and present, will come together to raise money and build awareness for soap starts suffering from cancer. The live event will be in support of the […]
Toshiba Reinvents Tablet To Tweak The Portable Market
We discussed the Apple iPad a couple of months ago as the product that could transform expectations of the tablet/portable/cloud computing world. Well, eighty days into the product launch, and 3 million iPads later, the market is soon to get another competitor: the Toshiba Libretto. Neither is/will be the first into the market, but Apple’s […]
#DESIGN: BoxTone – Conference Materials
The Challenge: BoxTone, Inc. came to us once again: this time to solve a number of marketing and design challenges to support their presence at the prestigious WES2010 Mobile Technology Conference in Orlando, Florida and their role as a major sponsor of the event. Our Solution: MKCREATIVE worked with the marketing department at BoxTone to […]
#DESIGN: NHSNYC – Communications Kit
The Challenge: Neighborhood Housing Services of New York City was dissatisfied with the lack of a coherent marketing communications kit outlining all of their programs and outreach their organization provide. They needed a compelling solution for stakeholders and for the general public at large. Our Solution: We worked with NHSNYC to develop a number of […]
Recent Developments in Website Design – Part III: The Finished Product
We have discussed the developments of CSS3 and some of the quick and easy ways to make websites accessible to the visually impaired. The technologies and evolution of code outlined these last couple of postings are meant to introduce you to some of the considerations your organization should have as you decide to refresh or […]
Recent Developments in Website Design – Part II: Accessibility
Yesterday we outlined how the new protocols for Cascading Style Sheets (CSS3) will open up a whole world of font to allow organizations and outreach groups opportunity to provide consistent font faces across print and web publication. But having the text presented by fonts, rather than by images of words (Try selecting the logo or […]