Paul Jones is President of Alden Keene and Associates, a boutique marketing firm that specializes in cause marketing. His Cause Marketing blog is “dedicated to highlighting and dissecting the best and the worst cause marketing promotions and campaigns.” Paul worked for many years at the Children’s Miracle Network before beginning his own consulting practice. The […]
#Fundraising: How To Apply For Grants From The Gates Foundation
Two weeks ago we pointed out that Apple’s new CEO, Tim Cook, has somewhat adjusted Apple’s position on philanthropic efforts – at least those of its employees. In our ongoing series on helping our readers find sources of grants and apply for them, we turn to the Gates Foundation, founded by Microsoft’s previous CEO, Bill […]
#INTERVIEW: Jeff Brooks, Nonprofit Blogger, Author, and Creative Director
Jeff Brooks has been working on behalf of nonprofits for more than 20 years and passionately blogging about fundraising since 2005. He writes the Future Fundraising Now blog and is creative director at TrueSense Marketing. The interview was conducted by Don Akchin, a principal of Nonprofit Marketing 360 and a frequent contributor to the MKCREATIVE […]
#Tech: The Mac Mini Has Little Impact On Environment Yet Mighty Power
I have often written about the great opportunity and flexibility the Mac Mini Server offers nonprofits and small businesses. In this post, I’m going to quickly address the most obvious but least talked about feature: the size and power of the Mac Mini Server. The box of this powerful little machine measures just 1.4” H […]
#ProAging: Social Security Recipients Enjoy COLA For First Time In Two Years
Social Security has built into its law and budgets a ‘Cost of Living Adjustment‘ (COLA) tied to inflation and/or rising prices. Those prices have, if anything, fallen during The Great Recession, so recipients have not seen a COLA since 2009. But the Social Security Administration published its formula this week to account for a 3.6% […]
#SocialMedia: Going To An #OWS Rally? Grab Your Android Phone!
Social networking has been the pivotal influence that has allowed the Occupy Wall Street movement (search #OWS on Twitter) to gain momentum and go global. Social-media platforms helped the first organizers get the word out, and these platforms have allowed millions around the world both to watch developments in New York City and to organize their […]
#ProAging: Touchscreen Ease Available For Those Who Don’t Want An iPad
The iPad has inspired many older Americans to expand not only their computing skills, but also their short-term memories and their social(-media) circles. Nevertheless, the iPad was not created with our oldest citizens in mind. The screen is not especially large, for example. The computer company Telikin in Chalfont, PA is developing a desktop machine […]
#SocialMedia: Turns Out, Twitter Can Start Revolutions Mr. Gladwell
What a difference a year can make – not always for the better, mind you. But in today’s post we see grounds for optimism when it comes to the development of social networks and of social movements through those networks as they force political and economic change. Last fall we wrote about the incisive and […]