Part one in a multipart interview series featuring the key participants in the plan to redevelop an historic flour mill in Maryland is now available for viewing on YouTube and Vimeo. The existing structure was built in 1916 and stands on the footprint of several mills dating back to 1774 when the Ellicott Brothers built […]
#VIDEO: Metro214 – A TV Pilot (1994)
The Challenge: How to present an engaging arts and lifestyle magazine television series in a top 50 market where the main competitor is not similar shows on local television, but streaming-video via the Internet.
#SOCIALNETWORKS: NTEN 2012 Report Shows Real ROI Growth Over Past Year
Okay, so you have been developing your nonprofit’s presence on the staples of social media new for a couple of years. Facebook page? Check. Twitter account? Sure. But how much time do you want to put into keeping up with those outlets? Has your organization seen any growth in volunteers or donors thanks to the […]
#TECH: How and Why To Develop A Google+ Page For Your Nonprofit
Yesterday we looked at how to pin something of interest to Pinterest, and why such activity can draw many many eyeballs to that interest and then to your organization. One of the striking demographic facts of Pinterest is that the audience is strikingly female. Toward the other side of the spectrum is Google+, which is […]
#TECH: Scott Lenger Encourages Mobile Planning For Nonprofits At NTEN 2012
Last week Don Akchin posted an insightful interview with John Kenyon of NTEN about some of the trends he sees in social outreach and technology for nonprofits. On Don’s final question about upcoming developments, John stressed the fact that mobile communications are the next wave nonprofits have to be preparing for: One thing I keep […]
#INTERVIEW: John Haydon, Founder of Inbound Zombie, Shares Insights on Nonprofit Marketing
John Haydon is the founder of Inbound Zombie, a social media marketing firm based in Cambridge, MA. He is also a partner at the SocialBrite consulting group, a partner at Charityhowto.com, co-founder of 501 Mission Place, and the author of Facebook Marketing for Dummies. The interview was conducted by Don Akchin, a principal of Nonprofit […]
#Advocacy: ‘This American Life’ Retracts Story Of Abuses At Foxconn
It has been a rough week for social-consciousness movements whose leaders have produced stories a bit too slick to be true. We wrote last week about the doubts surrounding the viral video ‘Kony 2012’ meant to inspire a public campaign against Joseph Kony’s child army in Uganda − if that army still exists and Kony is […]
#SM4NP: Kone 2012 Video Goes Viral, But Maybe For Wrong Reasons
Today is yet another day in the Republican Primary Season. Today is another day many thousands of Republicans will not want Barack Obama re-elected, but nor will they rally around a viable contender. Yet today also is the day possibly the 75 millionth person watches the viral video phenomenon ‘Kony 2012’. The video tells the […]