The contours of the findings of the Pew Internet and American Life Project report on ‘Generations and their Gadgets’ you probably already know: Younger Americans use more mobile devices than older Americans. Older Americans generally access the internet from a desktop computer, whereas those under 35 tend to do so with a laptop/netbook. Etc. But […]
#Fundraising: Smaller Donations Can Bring Bigger Change During Recession
The definition of a ‘microdonation’ can be tricky, or at least scalable. For many of us, a $50 donation to our favorite cause is no micro-gift. To the CEO of a bank, a $1 million gift might be small price to pay for some good PR. To the nonprofits that receive these gifts, the term […]
#Resource: Survey Of E-Mail Distribution Services For Nonprofits
This is a repost of an article that originally appeared in August, 2010. As our regular readers and Twitter followers are aware, MKCREATIVE has recently and proudly received ‘Gold Status‘ by the Green Business League. We work with our clients to help them green their companies and organizations as well – and a great way […]
#SocialNetworks: How Can Social Media Help You When Disaster Strikes?
Natural disasters have been a part of human history since Noah. What has changed is how we get information about – and request help in the midst of – natural disasters. Thanks to digital media, we can get instantaneous reports about earthquakes, hurricanes, etc. from all over the world. But what about disaster that either […]
#Interview: Marc Pitman, Owner of the “Fundraising Coach” Blog, Author, and Fundraising Consultant
Marc A. Pitman writes the Fundraising Coach blog, in addition to writing books, giving seminars, engaging in social media and consulting with clients. His own fundraising career began at a small New England liberal arts college, but by 1999 he found the consulting life fulfilled his desire to teach and help people. Marc was interviewed […]
#ProAging: Small Ailments, Left Unchecked, Can Lead To Big Concerns
Most (post-)industrial western societies tend to see aging as a decline from the creativity and energy of young adulthood. The experiences and wisdom of longer life tend to be downplayed against the physical changes wrought by age. But older people tend to know better: they want the young to appreciate that the teens and early […]
#Philanthropy: President’s Jobs Bill & Tax Proposal Not Warmly Welcomed By Charities
As arguments over what to do with and about the US economy and the federal deficit continue to shed more heat than light, President Obama sought to take the fight back to the Republicans with the ‘American Jobs Act’ announced last week. The act contains a mix of tax realignments likely to gain some Republican […]
#Tech: Near-Field Communication (NFC) Could Turn Smartphones Into Donation Engines
Near-Field Technology (NFC) allows short-range communications between an NFC antenna or engineered SIM card and a receiver. The communication is good only up to a couple of feet, which might help make it a secure connection because eavesdroppers need to be next to the users. It is a technology that first appeared in Taiwan in 2007, […]