Last year we explored Pinterest, a social network that puts a premium on visuals and offers ‘pin boards’ of topics collected/bookmarked/’pinned’ by the user. The metrics on the platform show amazing growth over the last few months, and many are still waiting for an invitation to join up. Scoop.it! has, on the surface, a strikingly […]
The Challenge: The Knowledge Fountain offers not-for-profit organizations a spectrum of short courses online covering fundraising, communications, organizational development, social media, and productivity software. It is a start-up venture co-founded by MKCREATIVE owner, Marco Kathuria and Don Akchin, of Don Akchin Strategic Marketing. The startup was looking for a cost-effective way to tell it’s story […]
‘Content Curation’ is one of the essential concepts when it comes to preparing and writing stories for online consumption. The term refers to the activity of collecting, sharing, and responding to information on the internet in a consistent and focused manner. A ‘curator’ is traditionally defined as “a keeper or custodian of a museum or […]
A while back we talked about the blogging platform Tumblr, and the series got a great deal of response from you our audience, and we really appreciate your interest and feedback! We want to step up that earlier discussion with a series of video how-tos that will show you a Tumblr account, what can be […]
We introduced Scoop.it and Pinterest recently because we think these information-sharing sites offer a great platform for nonprofits and charities to share their own news as well as related images or stories in their sectors. As promised we have returned to round out this mini-series with a guide to help you setup a Scoop.it e-magazine site. […]
The simplicity of setting up ‘boards’ and pinning things to them is surely part of the attraction. So too is the intensely visual way Pinteres’s users share their interests, products, and ideas, because we are hard-wired to absorb visual stimuli before we respond to other signals.
A picture, they say, is worth a thousand words. And with digital social media, images are becoming both more common and more powerful as platforms such as Facebook and Google+ emphasize the photo and graphic qualities of their social-media networks. A kind of ‘visual economy’ is developing, within which social networks are competing and users […]