Toby Bloomberg’s Diva Marketing Blog, begun in 2004, is among the oldest sustained business blogs. An experienced marketer for businesses and nonprofits, Toby has an active consulting practice and is a frequent speaker on social marketing and other marketing topics. The interview was conducted by Don Akchin, a principal of Nonprofit Marketing 360 and a […]
#INTERVIEW: Phyllis Freedman, President of SmartGiving and Author of The Planned Giving Blogger
Phyllis Freedman is President of SmartGiving and author of The Planned Giving Blogger. For the past eight years her consulting practice has focused exclusively on planned giving. She previously has held senior management positions in fundraising for several large organizations. The interview was conducted by Don Akchin, a principal of Nonprofit Marketing 360 and a […]
#BookReview: Ten Steps On The Road To ‘Presentation Zen’
This is a repost of an article that originally appeared on the MKCREATIVE blog in May, 2010. The business/education/PR presentation got a boost in the ’90s when Microsoft PowerPoint gave us the opportunity to turn the staid lecture (from Lectio, ‘to read’) into a multi-media extravaganza of bullet points and pie charts and popping 15-point […]
#PRESENTATIONS: Bagger Events – Slide Presentations
The Challenge: MKCREATIVE created slide presentations for the National Committee on Citizenship conference every year. Our client, Bagger Events, contracts us to both develop presentations for the event and to provide MKCREATIVE graphics staff to run the presentations during the conference. We also act as technical consultants. Our Solution: MKCREATIVE assigned a team to develop […]
Jobs Report Suggests Slight Or Slighter Growth Depending on Source
The release of the government’s jobs report this past week was cause for about as much speculation as Apple Inc.’s World Wide Developers’ Conference is this week. And just as people pretty much knew about Apple’s fourth-generation iPhone weeks ago, so people were pretty sure what the jobs report would look like before it was […]
#PRESENTATIONDESIGN: MKC Reel (Excerpts)
The Challenge: Many of our clients require slide presentations as training materials or as speaker support and they’re looking to get away from the dreaded “Death by PowerPoint” experience. Our Solution: We work with our clients to develop a narrative, develop design and layout solutions, and create infographics and data visualizations so that the audience […]