Phyllis Freedman is President of SmartGiving and author of The Planned Giving Blogger. For the past eight years her consulting practice has focused exclusively on planned giving. She previously has held senior management positions in fundraising for several large organizations. The interview was conducted by Don Akchin, a principal of Nonprofit Marketing 360 and a […]
#HOWTO: Tumblr’s Advanced Features Won’t Overwhelm Nonprofits
We have been using Tumblr for a few years and in the hopes of inspiring you and your colleagues to consider creation of a Tumblr presence for your nonprofit by sharing some insights we’ve gained on using this very popular social network. Tumblr got going in 2007, and really took off a couple of years later […]
#PRESENTATIONDESIGN: MKC Reel (Excerpts)
The Challenge: Many of our clients require slide presentations as training materials or as speaker support and they’re looking to get away from the dreaded “Death by PowerPoint” experience. Our Solution: We work with our clients to develop a narrative, develop design and layout solutions, and create infographics and data visualizations so that the audience […]
#BookReview: Ten Steps On The Road To ‘Presentation Zen’
This is a repost of an article that originally appeared on the MKCREATIVE blog in May, 2010. The business/education/PR presentation got a boost in the ’90s when Microsoft PowerPoint gave us the opportunity to turn the staid lecture (from Lectio, ‘to read’) into a multi-media extravaganza of bullet points and pie charts and popping 15-point […]
#TECH: Mac? Windows? Need Both On Your iPad? Use Both! (Part III)
Is it a Mac? Is it a PC? It’s Virtualization! In 2014 on Tech Fridays, we looked at virtualization software that allows you to run multiple operating systems on one desktop or laptop. In a repost of the second article in this series, we covered the concept and the software packages of Parallels and VMWare. […]
#TECH: Mac? Windows? Need Both Operating Systems? Use Both! (Part II)
(This is a repost of an article that previously appeared in 2012) Last week we introduced the idea of virtualization and how you can run Windows programs on an Apple laptop or desktop. Virtualization goes the other way as well, but who would want to run sleek OS X software on a clunky Windows machine?! […]
#ADVOCACY: Google Does Harm To Privacy & Suffers An Hour’s Income For Infractions
What you think about Google’s (and Facebook’s. And Twitter’s…) efforts to collect personal information of its users probably says quite a bit about what you think about human nature: If you don’t mind a database of your online activities being used by social networks and search engines, then you are likely comfortable with the fact […]
#HOWTO: Let Your iPhone Connect You To Volunteers & Deserving Projects
Apple has not always been a forthcoming corporation when it comes to providing outreach for nonprofits and charities. Many lamented the early iterations of the iPhone for not allowing fundraising applications due to iTunes Store’s stingy policies. Indeed, nonprofits were not even allowed to develop apps if any money were expected to change hands. Though […]