With all the buzz about social media sites like Facebook, Twitter, and Google+, we can lose track of tried-and-true outreach tools. Though these other platforms might be great ways to advertise events or spread late-breaking news about your organization’s work, they are not proving to be efficient fundraising instruments (yet?). John Haydon at Inbound Zombie […]
#Interview: Mazarine Treyz of the Wild Woman’s Fundraising blog and author of The Wild Woman’s Guide to Fundraising
Mazarine Treyz writes the Wild Woman’s Fundraising blog and is the author of The Wild Woman’s Guide to Fundraising. A nonprofit fundraising consultant and trainer, she is also a social media trainer for the City of Austin, Texas.
#Finance: Postage Rates For Nonprofits Realigned. Do Yours Go Down Or Up?
The Nonprofit Times has a story we wanted to pass on to our readers about the adjustments to US Postal Rates that will have an impact on nonprofits and their mailing budgets. The news is important, but not dramatic. The story quotes Anthony Conway, Director of the Alliance for Nonprofit Mailers, who was rather sanguine about […]
#Interview: Paul Jones, President of Alden Keene and Associates, an Agency Specializing in Cause Marketing
Paul Jones is President of Alden Keene and Associates, a boutique marketing firm that specializes in cause marketing. His Cause Marketing blog is “dedicated to highlighting and dissecting the best and the worst cause marketing promotions and campaigns.” Paul worked for many years at the Children’s Miracle Network before beginning his own consulting practice. The […]
#Fundraising: How To Apply For Grants From The Gates Foundation
Two weeks ago we pointed out that Apple’s new CEO, Tim Cook, has somewhat adjusted Apple’s position on philanthropic efforts – at least those of its employees. In our ongoing series on helping our readers find sources of grants and apply for them, we turn to the Gates Foundation, founded by Microsoft’s previous CEO, Bill […]
#INTERVIEW: Jeff Brooks, Nonprofit Blogger, Author, and Creative Director
Jeff Brooks has been working on behalf of nonprofits for more than 20 years and passionately blogging about fundraising since 2005. He writes the Future Fundraising Now blog and is creative director at TrueSense Marketing. The interview was conducted by Don Akchin, a principal of Nonprofit Marketing 360 and a frequent contributor to the MKCREATIVE […]
#Tech: Near-Field Communication Now Allows Two-Way Exchanges Of Information
The NFC Forum announced last week a technology protocol that allows NFC to be able to work in two directions synchronously. The press release touted the flexibility of two-way communication and the standards established at the outset to ensure universal access: The extension of the NFC Data Exchange Format (NDEF) to peer-to-peer use in SNEP […]
#Interview: Tiffany Applegate, Co-Founder of X Factor Consulting – Enhancing the Sustainability of Nonprofit Organizations
Tiffany Applegate is co-founder of X Factor Consulting, which works to enhance the sustainability of nonprofit organizations. With her marketing degree and MBA, she left the corporate world for the nonprofit sphere, and has been consulting since 2005. The interview was conducted by Don Akchin, a principal of Nonprofit Marketing 360 and a frequent contributor […]