The influences of social media on our language, our reading and writing habits, and our communications expectations have been phenomenal. Our blog has tried to help our readers traverse the SM landscape. And today we turn to a peer, Chad Norman, Internet marketing manager for Blackbaud, who has a wonderful presentation and how-to concerning setting […]
Event: Growing Season Kicks Off With GreenFest in Howard County
Though we are still being teased by a spring that has not quite broken the last of winter (at least not in the Chesapeake Bay region), we have entered the early days of the growing season and green festivals throughout the region. MKCREATIVE will be highlighting regional festivals through the spring, summer, and early fall […]
#SocialNetworks: Great Tools & Advice SM Integration & Cross-Posting
From Wasilla Washington to Washington DC and around the globe in Cairo, people are inspired to rant, plan, organize, raise funds, and/or protest through social media. Philanthropic groups are largely expected to have a social-media presence to entice people to their causes and to help drive fundraising. We at MKCREATIVE have often touted the many […]
#INTERVIEW: Debra Askanase, Socialbrite.org Strategist, Offers Useful Advice To Nonprofits Using Social Media
Debra Askanase, founder of Community Organizer 2.0, is an “engagement strategist” who consults with nonprofit organizations on digital media. She is also a strategist for Socialbrite. Her background includes a decade of community organizing experience, followed by seven years in community economic development. The interview was conducted by Don Akchin, a principal of Nonprofit Marketing […]
Which Cities Were Most Generous Giving Online In 2010?
Lists keep us organized at the store, doing our chores, getting through our work, and letting us know we have capped off one year and moved into the next one. The Chronicle of Philanthropy recently reported on the list of the Top 10 cities giving money online to charities and nonprofits in 2010. For those […]
#INTERVIEW: Sybil Stershic, Consultant, Blogger, & Author of Taking Care of the People Who Matter Most
Sybil Stershic, founder of Quality Service Marketing, is a long-time consultant and blogger on internal marketing and the author of Taking Care of the People Who Matter Most: A Guide to Employee-Customer Care. A former chairperson of the American Marketing Association Board of Directors, she continues to lead workshops fort AMA including its “Nonprofit Marketing […]
#Interview: Gail Perry, Fundraising Consultant, Trainer & Author of Fired-Up Fundraising
Gail Perry is a fundraising consultant and trainer and the author of Fired-Up Fundraising: Turn Your Board’s Passion into Action. She is a highly sought speaker and writes a popular blog. Her most recent venture is an online coaching group. The interview was conducted by Don Akchin, a principal of Nonprofit Marketing 360 and a […]
The Best Metrics for Marketing
Wondering what to track to know whether the marketing is succeeding? A useful post on an agency blog suggests measurements to monitor on the website, online promotions, social media sites, emails, events, and press coverage. Guest blogger Don Akchin writes frequently about marketing and philanthropy at donakchin.com.