Howard Adam Levy is Principal of Red Rooster Group, a New York City-based branding, marketing and design agency for nonprofits. Howard, who began working with nonprofits as a graphic designer in 1991, founded the agency 10 years ago. The interview was conducted by Don Akchin, a principal of Nonprofit Marketing 360 and a frequent contributor […]
#Interview: Mike Kujawski, VP at CEPSM, Blogger & Speaker on Social Media
Mike Kujawski is Vice President of Strategic Marketing & Digital Engagement at the Centre of Excellence for Public Sector Marketing (CEPSM). Mike blogs at Public Sector Marketing 2.0, speaks frequently on social media and serves public sector and non-profit clients internationally. The interview was conducted by Don Akchin, a principal of Nonprofit Marketing 360 and […]
#INTERVIEW: John Kenyon, @NTEN, Helps Nonprofits Understand and Benefit From Technology
John Kenyon has been helping nonprofits understand and benefit from technology for more than two decades. Before becoming the education program manager for the Nonprofit Technology Network (NTEN) in February, he was a well-traveled consultant and speaker. He was a contributing author on “Effective Online Communications” in the book Managing Technology to Meet your Mission […]
#INTERVIEW: Jocelyn Harmon, VP of Sales, Marketing & Customer Success at Network for Good
Jocelyn Harmon is Vice President of Sales, Marketing and Customer Success at Network for Good. She has been writing Marketing for Nonprofits blog since 2007. The interview was conducted by Don Akchin, a principal of Nonprofit Marketing 360 and a frequent contributor to the MKCREATIVE blog. MKC: You have said a focus of your blog […]
#Interview: Nedra Kline Weinreich, Social Marketer, Author, and Owner of the “Spare Change” Blog
Nedra Kline Weinreich is a widely recognized expert on social marketing (not to be confused with social media marketing). Her book Hands-On Social Marketing: A Step-by-Step Guide is considered a classic, and she blogs about social marketing issues at the Spare Change blog. Her consulting clients include federal, state, local and international organizations. The interview […]
#INTERVIEW: Steve Frillmann, Executive Director, Green Guerillas
This is a repost of an article that originally appeared on the MKCREATIVE blog in March, 2010. Each month we look at a marketing challenge faced by many of our clients. This month the issue is when, or if, to switch from print to web-based and social media, and we chose to present it through […]
#EVENT: Green Guerillas – Film Festival (2011)
The Challenge: Green Guerillas asked us to act as creative agency, marketing consultants, and co-producers of an enviromental film festival in New York City. We had limited time and resources in which to both market the event and to produce it. Our Solution: MKCREATIVE developed a strategic marketing campaign to leverage client and co-host/sponsor […]
EcoFest Success and Green Construction in Baltimore
Baltimore GreenWorks pulled off another great EcoFest (the first being in 2005) this past week! Weather was a bit cool, but sunny and the MKCREATIVE team members who attended this small gathering had a great time. Many folks came out to enjoy good food, music, and bonding. A number of eco-engaged sponsors and merchants were […]